This routine helped me go from idea to launching my first ebook within 6 months (and gave me the confidence to quit my 9–5 job)
The simple concept of scheduling and completing my “MIT” (Most Important Task) before I gave my time away to others changed my life.
This time last year I was a stressed out SaaS seller pushing hard to close mammoth enterprise deals in my corporate job. Even though I was top of the leaderboard, surpassing my quota, and reaching President’s Club (the highest honor in sales)…I knew I wanted more for myself.
The true wealth I sought after was to be able to manage my TEA (time, energy, and attention) in a way that I wanted and could control.
Best way to launch a digital product is to just start
To make that dream a reality, I knew I had value to share and that value was helping other SaaS salespeople learn from my successes and failures.
So I just began writing. And not just write, but write with purpose and intent.
I chose to begin documenting my own journey and write to the person I was just a few years ago.
💎 Tip: If you want an easy “hack” to focus your writing, begin writing to the person you were 2–3 years ago.
By doing this, it helped me to hone my voice and build my tribe. I focused solely on writing on LinkedIn (where the analytics told me the majority of my engaged audience were fellow salespeople).
It was hard at first, but I stuck with it. Eventually I started getting likes, comments, and more importantly, questions via private DMs.
The tipping point to create my first ebook
Once I started getting the same questions over and over again, I knew I was on to something — it was time to create a simple guide that answered those questions.
With that insight and energy, I began incorporating a 25 minute chunk into my morning routine that was committed to completing my first ebook.
I was able to write the first draft in a month and then ship it out to a few hundred VIP salespeople and leaders for feedback and reviews.
That formed my approach to creating a more polished version and set up a launch strategy (email and content promotion campaign).
The results?
- Launched within 6 months of ideation
- Generated multiple lines of passive income
- Carried over the routine to now grow on Twitter & Medium
Because this routine fortified the importance of completing a high leverage activity before I give my TEA (time, energy, and attention) away to others, I have a lifelong habit that will always keep me one step ahead!
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Read this post and more on my Typeshare Social Blog
