7 Simple Steps I Learned to Sell Strategically (That You Don’t Have to Pay $10K For)

Brandon Fluharty 🐝
2 min readMay 18, 2022

Sales training completely failed in teaching me how to sell strategically.

So I spent over 10,000 hours developing a better way to operate.

Then, I distilled what I learned into 7 simple steps ↓

But unlike other programs, these won’t cost you $10K.

Here they are for free:

1 | Get in the right environment

  • To close big deals, be in a big deal environment
  • Find a place that truly wants you, the human
  • In this order: People, culture, comp plan

2 | Be super strategic with your account list

  • Define 5 criteria that are important to you and make you unique
  • Plot out this criteria and your accounts on a Venn diagram
  • Prioritize working the accounts that land in the middle

3 | Break through perceived personal limitations

  • Embrace imposter syndrome as a healthy sign of growth
  • Write down 10 of your personal traits you use daily
  • Identify the negative ones and repurpose them

4 | Create a standard no one else delivers

  • Know the prospect’s customer experience better than they do
  • Use design thinking principles to co-design a solution
  • Go deeper on a small subset of accounts

5 | Build a transformation mindset

  • Get prospects to think big, but act small
  • Use optionality in your proposals
  • Focus on outcomes and risks

6 | Rally others in your org to close deals with you

  • Be a generalist with your skillset, but a specialist w/ your outcomes
  • The internal sell is just as important as the external one
  • Make others’ jobs as easy as possible on your deals

7 | Develop a personal operating system

  • Always prioritize your health and wellbeing above hustling and grinding
  • Tasks: Define, eliminate, automate, delegate, outsource, or prioritize
  • Use frameworks and mental models to get really good w/ decisions

🐝

That’s it!

But that’s just a sneak peek of everything I learned on my path to consistently earning 7 figures a year in SaaS sales as a strategic seller.

Tons more and actionable steps you can start taking immediately inside my 74-page ebook-based system: 7 STEPS TO 7 FIGURES

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Brandon Fluharty 🐝
Brandon Fluharty 🐝

Written by Brandon Fluharty 🐝

👋 Welcome! This is where I publicly share the personal operating system I used to go from earning $200K to over $1M/yr without burning out in SaaS sales.

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